A review of WL Marketing’s Directory Submission Service

by Dennis Partridge   /   added May 5th, 2009

While the value of a directory link can be debated, what cannot be debated is the fact that all back links are at the least a zero gain. Meaning, that it is a rare instance when a link to your website will penalize you. Since I own and operate my own Epic Directory I can vouch that they are still very efficient in pushing link power, providing that the directory or category itself is relevant to the topic of the site.

WL Marketing has several different options when purchasing directory submissions. I chose the 600 directories over a 1 month timeline, which included having a Google email address setup for the submission service. The cost for this service was $40. Over the next several months I am going to report here on the success or non-success of this purchase, giving you my thoughts as they submit and the success rate of such submissions. This will be done in a series of posts.

I would like to state my goals for this submission service. I hoped to gain 180 back links from the 600 submissions, which is a 30% rate. I would consider anything greater than that, a successful sale from this service.

The purchase was made on May 2, 2009 and after review of my site details, and some additional categories added by the staff of WL Marketing, my site was setup for inclusion in their processing.

May 4, 2009

Overnight I received word via email from WL Marketing that they had “updated my account.”  After logging into their backend I found that they had begun the processing of my directory submission to the first set of directories:

2009-05-03 20:18:18 Status changed from New to Processing
2009-05-04 01:42:30 Status changed from Processing to Updated

Available to me was an excel download file that included my login details for accessing the new gmail account. I also received a list of 156 directories that my website was submitted to on the first day. Included in the details was the PR of the homepage of the domain, and the category to which my site was submitted. An initial look at the url’s appeared good. For purposes of privacy to WL Marketing, I will not release the directories they submitted to.

On opening the new gmail account I found I had already received 128 emails, and 7 emails labeled as spam. I first opened the spam folder and immediately confirmed that those 7 emails were in fact valid and I labeled them as not spam.  So, out of 156 submissions last night, 135 of those submissions initially replied.

When submitting to directories or utilizing services such as directory submission, it is important for you to monitor the emails you receive from the directories themselves. Some of them will require you to confirm your submission. Out of the 135 emails I received, I needed to confirm 37 of those, or about 27%. Failing to confirm your submission will lower their success rate. In the excel  file that was provided by WL Marketing I was told that those directories needing confirmations had already been done, but I was unable to confirm that via emails within the gmail account. In each case where I confirmed the listing, I received an additional email confirming that fact, so I have to doubt if it was done properly.

From the initial 156 submissions, two listings were approved and one rejected within 9 hours. The rejected one was because the site was not Thailand related… which of course means, my site should never have submitted to that country related directory.  Of the two accepted submissions one of those was through the 37 submission confirmation that I had made earlier.

14 Comments

  1. [...] This is a followup post to the initial review of WL Marketing’s Directory Submission service. [...]

  2. [...] This is a followup post to the review of WL Marketing’s Directory Submission service. [...]

  3. I have used wl marleting for quite some time now, they actually found me on the dani web forum. They have done countless link packages for me, and I have to say it worked I have seen results from their service, and at half the price of their competitors.

    I presonally recommend them to everyone and they always do a fine job for me.

  4. I can’t seem to get your RSS feed to work with my program. Do you mind telling me the url so I can read your posts on my own program?

  5. Hi Larry,

    http://webifieddevelopment.com/feed

    That should work for you, but if it doesn’t, tell me your program, and I’ll check things out.

  6. [...] This is a followup post to the review of WL Marketing’s Directory Submission service. [...]

  7. Dropship, I appreciate the comments! Online endorsements are a dime a dozen lately, I wanted to actually analyze the submission services of WL Marketing. I’m not saying that you’re wrong, only that your statement is too broad to benefit the reader of this blog. Almost any online service will have its champions online. I’m not looking at just whether WL Marketing’s submission service is a “good deal” but also whether directory submissions themselves are a “good deal.”

  8. The article is ver good. Write please more

  9. [...] Here is another link to a review of WL MArketing’s submission services:WebifiedDevelopment.com A review of WL Marketing’s Directory Submission Service Because of affiliate marketing it is always hard to tell whether any of these reviews are legit. [...]

  10. I was reading through this forum tring to see if this company is good, actually i need to submit my classified site (www.telists.com) to multiple directories. I will try their service and see how it will work, I will start with the smallest package available and if it works i will take another package.

  11. Hello, great and very useful research. I just started with them and just ordered two packages. How did the results end up ? did you see any difference in your traffic and backlinks? thanks

  12. HiDennis,
    Thank you for this information I was just looking at their site. I have had mine up for a year and a half with no success and was wondering what you final thoughts were being a year later.

  13. I have used WL Marketing extensively for my website, there are some good things and bad things about them. The good things is they show their work. If you don’t do “unique” social bookmarkings then the social bookmarks stay. They even now offer Custom Packages the problem is, if you try and do a Custom Package and they do it wrong then they get mad at you and say we will no longer have any more e-mail discussions with you. So then you can’t ensure that your packages are done right, if there is a mistake done, your out that money. It is terrible customer service. Having said that, their articles and social bookmarking are fine. You all realize that it takes 3 to 6 months before most search engines pick up a directory? My suggestion is to do the 4,000 quick directory submission option. It costs less and it hits all the directories they offer, and as I said it will take 3 to 6 months for many of those to start showing up. Don’t do the unique bookmarking because those get erased, but the existing accounts (those that haven’t been banned) make for good social bookmarks.

  14. I will be posting shortly a final article on this subject. But I can give a brief synopsis now of the end results. First, the amount of submissions reported in the 4th update, is the amount of submissions that ended up being accepted. So I got 173 links from this submission service. As mentioned at the start, I wanted to see 180, or 30% approval rate and got really close to it. In that aspect then, the WL Marketing test was successful.

    In the terms of SEO gain, there was some, albeit small. There can be no proof of why a site gets PR… the content I produced on the site was good enough to get legit linkbacks from strangers I’ve never met or heard of. Most of it’s existing PR 4 likely comes from those links.

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